While some cuisines are only popular and common in the country of their origin. Italian cuisine, on the other hand, is eaten and loved globally. Here are four of the reasons why Italian food has continued to gain popularity internationally.
Travel
People once only took vacations in their own country and this limited their experiences to their own culture and cuisine. Now travel abroad is common place and the various means of transport mean that people can quickly and easily travel to any destination of their choice. This means that people from all over the world have had the opportunity to visit Italy and sample some of the delicious, traditional dishes.
Immigration
There are people of Italian origin living in every corner of the globe. They have taken with them their heritage, culture and traditions. They have also introduced people in their new countries to the delight of Italian cuisine. Many have even opened pizzerias or restaurants in the countries they now living, allowing them to have a business based on the food of their home country and to bring the flavors of Italy to people on an international level.
Media
Another reason for the spread of Italian cuisine globally is the impact of the media. Cooking programs are increasingly popular on the television and include instructional programs, reality series and competitions. It is the influence of these television programs that brings new cooking ideas into people’s homes and they can learn how to make the dishes themselves.
Simplicity
Italian food is renowned for using just a few fresh, local and seasonal ingredients in their dishes. It is the simplicity of the dishes that appeal to many people. Italian food is something that they can make quickly and easily at home, even if their culinary skills are limited.
Affordability
People like to cook Italian food because most of the dishes are affordable. Many traditional Italian dishes were first created by peasants who could only afford basic ingredients and to use what was freely available locally. For this reason, Italian food is a great choice for families on a budget.
Taste
Finally, all the media, travel and immigration influences in the world will not persuade people to try new cuisine if it does not taste fantastic. Italian food is well-known for its flavorsome dishes that appeal to the masses and this has contributed significantly to the popularity of this food.
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